Why Choose Evertreen as Your Go-To Website for Planting Trees?

26 Apr 2024 in Corporate planting · Updated 8 Oct 2026

Why Choose Evertreen as Your Go-To Website for Planting Trees?

Evertreen planting site with young trees

Evertreen is a website where you plant real trees in named projects — from £1.5 each, followed online through each project's location, photos and updates, and planted and maintained by paid local teams. Plenty of sites let you "plant a tree online". The question worth asking is what you actually receive afterwards, and whether you could check what you funded if you tried.

What you get for a tree

  • A real location. The project's region and area on the map, not just a country; companies in custom partnerships can request the coordinates of their planting sites.
  • Photographic evidence. Progress photos and field video shot by the teams on site.
  • A named certificate if the tree is a gift, carrying the recipient's name and the occasion.
  • An honest carbon figure. Conservative, species-specific estimates with the method published rather than one flattering headline number.
  • Continuity. The teams who plant are paid to maintain the site afterwards, which is what decides whether a seedling becomes a tree.

Why traceability is the thing to judge on

Reforestation is unusually easy to claim and unusually hard to check. A planting number is a marketing metric; nobody publishes a survival number unless they are confident in it, and very few sites will show you where the planting actually happens. That is why Evertreen's model puts the project location first: it constrains what can be claimed, and it gives the person paying something concrete to look at.

For a company, that same property is what turns a sustainability line into evidence. Customers, auditors and increasingly regulators want to know what was actually funded — and a map is a better answer than a paragraph.

Choose your project, not just a quantity

Different sites do different work. Mangroves store exceptional amounts of carbon in their sediment and protect coastlines; tropical restoration rebuilds biodiversity fastest; degraded-land projects stabilise soil and water. You can browse live sites and species on the projects and trees pages and choose based on region or outcome, not just quantity. Site and species selection is where reforestation succeeds or fails — the reasoning is in reforestation vs afforestation.

For individuals

Plant one tree or build a forest over years. The most common personal use is gifting: a named certificate, the project's location on the map, and something that outlives the occasion — birthdays, weddings, new babies, thank-yous, memorials. It costs from £1.5, arrives digitally within minutes, and there is nothing to redeem or throw away. See trees as a gift and gift a tree for any occasion.

For companies

Three common patterns: a branded forest that grows year on year and feeds ESG reporting; gifting at scale with individually named certificates for clients or staff; and automated planting through the API or Shopify integration, triggered per order, per subscription or per new hire. Start by sizing your footprint with the free CO₂ calculator, then decide what you are reducing and what you are funding on top — the order that keeps a claim defensible. The full method is in how to calculate your business carbon footprint.

Where certified credits come in

Planting is a long-duration removal: a tree absorbs carbon over decades, not this quarter. If you need audited tonnes inside a reporting year, that is a different instrument — certified Verra and Gold Standard credits, retired on your behalf with registry documentation. Most organisations end up using both, for the reasons set out in tree planting vs carbon offsets.

What we're careful not to claim

Planting trees does not make a company carbon neutral on its own. Absorption estimates are estimates, which is why ours are conservative and published in how we estimate tree CO₂. Trees can die, which is why maintenance and monitoring matter more than headline planting numbers. And from 27 September 2026, EU rules restrict marketing a product to consumers as carbon neutral on the basis of offsetting — so we recommend contribution language, which is both safer and more accurate. Evertreen's work has been featured in 300+ media outlets, but the reason to choose a platform should be what it can show you, not who has written about it.

Frequently asked questions

How much does it cost to plant a tree on Evertreen? From £1.5 per tree, with the same traceability whether you plant one or several thousand.

Can I see my tree? Not individually — trees are not GPS-tagged, so you follow yours through its project: the project's location on the map, progress photos and updates, plus field videos from the planting team.

Where are the trees planted? Across a range of reforestation projects in different countries; you can choose the project on the trees and projects pages.

Is a tree gift delivered instantly? Yes. Certificates are delivered digitally within minutes, which makes it workable as a last-minute gift.

Do you offer certified carbon credits too? Yes, Verra and Gold Standard credits are available on request and retired in your name with documentation.

Can a business automate planting? Yes, via the API and Shopify integration — typically a tree per order, per subscriber or per employee milestone.

What happens if a tree doesn't survive? Sites are monitored and maintained by the local teams, and the published CO₂ estimates are set conservatively to allow for mortality.

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Requirements land on large companies and reach smaller suppliers through procurement questionnaires and contract terms."}}, {"@type": "Question", "name": "How much does starting with ESG cost?", "acceptedAnswer": {"@type": "Answer", "text": "Measurement can be free with a calculator and a few hours of time. The meaningful spend is in the reductions themselves and optionally in offsetting the residual."}}, {"@type": "Question", "name": "What is the most common ESG mistake for small businesses?", "acceptedAnswer": {"@type": "Answer", "text": "Claiming more than you can evidence. A modest documented position is worth far more in a tender than an ambitious one that collapses under a follow-up question."}} ] }

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There is no shipping, customs or address problem, so everyone receives the same gift on the same day."}}, {"@type": "Question", "name": "Can gifted trees count towards our carbon reporting?", "acceptedAnswer": {"@type": "Answer", "text": "Treat them as a contribution rather than an offset claim. For audited tonnes, use certified credits alongside the gifting programme."}} ] }

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Choosing a host that runs on renewable energy cuts the data-centre share at a stroke, and a good CDN shortens the distance your data has to travel. In practice these steps can halve a page's footprint while also making it load faster, which tends to lift conversions and search rankings at the same time — a rare case where the greener option is also the more profitable one. Offset the remainder with traceable trees You will rarely reach zero on efficiency alone, so the honest final step is to offset the emissions you cannot yet design out. Evertreen lets you fund real reforestation with traceable trees from £1.5 each, and you can plant trees as a one-off or on a recurring basis, with each project's location shown on a map so you can show visitors where their impact lands. For businesses, our API and Shopify integration build offsetting straight into a site or checkout, so you can neutralise emissions automatically per order or per visit rather than by hand. When you need audit-ready proof for ESG or customer reporting, you can also request certified Verra & Gold Standard carbon credits on top. Keep the claim proportionate: a website's footprint is usually a small line in a company's total, so treat it as a well-executed detail rather than the centrepiece of your climate story. The full inventory is in how to calculate your business carbon footprint. Frequently asked questions How much CO₂ does a website produce? A single page view is usually 0.5–5 g CO₂, so a site serving a million page views a year sits at roughly 0.5–5 tonnes of CO₂. Page weight and the cleanliness of your hosting decide where in that range you land. How can I reduce my website's carbon footprint? Shrink page weight, compress and lazy-load images, cut unused code, cache assets and move to a host powered by renewable energy. These steps lower emissions and load times together, and you can offset whatever remains. Can planting trees offset a website's emissions? Yes. After you have estimated your annual footprint and reduced what you can, funding traceable trees or certified carbon credits lets you balance the CO₂ you cannot yet remove. What is the single biggest change I can make? Remove or replace autoplaying video, then right-size images. Together they account for most of the weight on a typical marketing site. Does dark mode reduce emissions? Marginally, and only on OLED screens. It is a nice touch, not a strategy — page weight matters far more. Is a static site greener than a dynamic one? Usually, because it caches better and does less work per request. The difference is smaller than the difference between a light page and a heavy one. Should we advertise our site as carbon neutral? Be careful. 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It is a nice touch rather than a strategy, since page weight matters far more."}}, {"@type": "Question", "name": "Is a static website greener than a dynamic one?", "acceptedAnswer": {"@type": "Answer", "text": "Usually, because it caches better and does less work per request, though the difference is smaller than that between a light page and a heavy one."}}, {"@type": "Question", "name": "Should we advertise our website as carbon neutral?", "acceptedAnswer": {"@type": "Answer", "text": "Report what you measured and what you funded as separate numbers. EU rules restrict offset-based neutrality claims made to consumers from September 2026."}} ] }

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